Andrea Cadelli resides in Northwest Arkansas with her family and two furry friends, Bella and Sookie. She grew up in a large Italian family surrounded by rambunctious boys, loud talkers (she's one of them), mouth-watering food, and her grandmother's joyful laughter.  She loves her wine red, her coffee black, and her donuts warm.

As a storytelling expert, Andrea is passionate about helping her clients discover their authentic voice and make an impact with their message. Through the principles of story and the art of storytelling, she guides clients to ignite emotions, inspire change, and influence results.

She holds a Master of Fine Arts in Theatre from the University of Arkansas in Fayetteville and works as a director and producer of TV/film, video, and theater. She is the founder and CEO of Newcastle Media and has produced the feature-length films: Come Morning and The Perfect Host: A Southern Gothic Tale.

Her distinguished career also includes leading dynamic retail teams for a Fortune 100 company for more than fifteen years.  Her expertise in talent development, optimizing results, and finding creative solutions that drive innovation has established her leadership authority.